Winning Combination

Adloonix provides the R&D and benchmarking services that help brands grow. The synergy of the R and D with marketing help to identify the latest trends, needs and innovations in a specific niche. Gives the marketing boost in improving your services, products based on the analysis of competitors and market. Meanwhile, the benchmarking is an in-depth marketing analysis and research of competitors, one of the methods of which is a secret buyer. Where the main goal is the analysis of the customer
purchase journey and brand’s performance against your competitors.

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KEY SECTIONS:

Marketing integration

Research & Development

The innovativeness, as well as the commercial success of products, rely on the depth of the linkage between Research & Development (R&D) and marketing. Market research is carried out, which define the needs of customers and the potential niche market for a new product.

Competitive & Performance

Benchmarking analysis

Competitive Benchmarking is a regular process of comparing & matching your own firm with the most prosperous brands or competitors in the same niche on specific parameters. This is used to regulate the performance of a brand and match it to others over time.

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